document.write('<p><strong>BUSN-205 Business Communication (4 Credits)</strong><br/>Business Communications focuses on developing communication competence, an essential component of the skill set necessary to be effective in business. Students will begin by exploring their own personality, emotional intelligence and cultural influences which, in turn, will allow them to better understand others in an increasingly diverse workforce. They will use this awareness to enhance their ability to sell their value to potential employers through written and verbal means. They will practice everyday business communication such as giving and receiving feedback, writing an effective email, and providing impromptu project updates. They will progress to learning how to make organizational contributions by leading meetings and proposing organizational changes in writing and presentation. Finally, they will learn to use effective written and verbal communication to manage organizational conflict. Pre-requisite: BUSN major or permission of instructor</p><p><strong>BUSN-211 Business Statistics (4 Credits)</strong><br/>(Q) Methods of analyzing data in economics and business; collection and presentation of data, averages, dispersion, probability, probability distributions, sampling techniques, statistical inference, correlation and simple regression, multiple regression.  Credit may not be earned in more than one of BUSN-211, COMM-380, PSYC-240 and SOC-230. Credit may not be earned in 211 after completion of MATH-315. Pre-requisite: BUSN major or permission of instructor. Credit may not be earned for more than one of BUSN-211, MATH-130, PSYC-240 or SOAN-227,</p><p><strong>BUSN-299 Directed Study (1-2 Credits)</strong><br/></p><p><strong>BUSN-301 Organizational Behavior (4 Credits)</strong><br/>Concentrates on individual differences, group processes, motivation, leadership, and organizational change. These topics are approached from a &quot;contingency&quot; perspective, which holds that, because of the complexity and dynamism of the factors that are at play, there is no best way to manage an organization. Students will learn to recognize and explain relevant organizational behavior concepts in organizational applications, and will understand how to integrate organizational theory and behavior concepts into real world experiences. They will be able to critique management\'s use of organizational theory and behavior concepts and its impact upon organizational effectiveness, particularly through the lens of a modern, diverse workforce. Pre-requisite: BUSN-205  PH designation is no longer valid beginning Fall Semester 2021 and forward.</p><p><strong>BUSN-303 Human Resource Management (4 Credits)</strong><br/>Using research in Industrial Psychology and Human Resource Management, case analyses and projects with local organizations, this course explores leading-edge practices in selection, performance measurement and management, and compensation. Pre-requisite: BUSN-211, BUSN-301</p><p><strong>BUSN-304 Organization Leadership (4 Credits)</strong><br/>This course concentrates on the study of leadership in organizations for preparation to enter modern workplaces. This course will examine major theories on the practice of leadership (both historical and modern) from multiple settings (dyadic leadership, group leadership, and organizational leadership). In addition to theoretical examination this course will engage in practical leadership application through a variety of team and individual activities and exercises. Students will develop a profile of their organizational leadership styles through various self-assessments and leadership inventories. Students will also examine their own areas of further growth and development as well as their strengths and competencies.</p><p><strong>BUSN-305 Employment Law (4 Credits)</strong><br/>Introduction to the law of the workplace and exploration of the tension in employment relationships. Topics include employment relationships, including employment at will; common workplace torts; status discrimination; employee privacy issues; business protection issues, including duty of loyalty, trade secrets and employee inventions; alternative dispute resolution in the workplace and other remedies.</p><p><strong>BUSN-307 Diversity & Other Social Issues in Mgmt (4 Credits)</strong><br/>(D) An exploration of the bases of the legal and social environments of business, moral awareness, moral philosophy and moral leadership. After gaining a basic understanding of methods of moral reasoning, the focus is on current social issues facing managers in business. Emphasis will be on critical thinking and viewing situations from a variety of perspectives. Students will explore and critically evaluate their personal value systems, focusing on preparing for the ethical dilemmas that occur in business settings.</p><p><strong>BUSN-308 Entrepreneurship for Non-Business Majors (4 Credits)</strong><br/>An overview of the process of starting a business. Students will learn the basics of starting a business, hear from guest speakers who have started their own businesses, and work on a business idea of their own throughout the term. Not to be taken by Business or International Business majors.  When BUSN-308 is taken during the summer it will count toward the Management Concentration for both Business and International Business majors.</p><p><strong>BUSN-309 Entrepreneurship (4 Credits)</strong><br/>An overview of this increasingly popular and important area of management education and practices, designed to ignite the entrepreneurial flame and equip students with an appreciation and understanding of the skills, attitudes and knowledge needed to achieve entrepreneurial success. Pre-requisite: BUSN-301, BUSN-331, ACCT-201</p><p><strong>BUSN-310 Managing Innovation (4 Credits)</strong><br/>One of the most complex and important activities firms engage in is the development of new products and services. Historically, most new products fail either in development before launch, or fail financially after launch. By the end of this course, you should have a solid understanding of the product development process and managing innovation, including the pitfalls of product development, as well as how the product development process and innovation management can be improved in firms.   Please note: this course will have field trips that may extend beyond class time.</p><p><strong>BUSN-311 Applied Business Statistics (2 Credits)</strong><br/>Project-based course in which students choose a project topic related to their concentration, decide on appropriate statistical analysis, collect data, conduct analysis, and present results. Regression and correlation, multiple regression with an emphasis on regression diagnostics, time series analysis and forecasting are among the potential statistical analyses included. Pre-requisite: BUSN 211 or instructor\'s permission.</p><p><strong>BUSN-313 Operations & Supply Chain Management (4 Credits)</strong><br/>An overview of supply chain and operations management, including logistics, inventory management, quality assessment and management, capacity and layout. The course incorporates hands on exercises and tours of local manufacturing and service organizations to illustrate course concepts in action. Pre-requisite: BUSN-211</p><p><strong>BUSN-315 Sports Management (2 Credits)</strong><br/>This course is an introduction to sports management. The course will explore sporting strategy, non-profit sport, professional sport, organizational design, leadership, sport culture, financial management in sport and sport marketing. Students will have the opportunity to research and analyze course topics in order to integrate and increase knowledge of business functions. Readily available performance data makes sports an interesting area for applying business concepts including management, marketing, and finance.  Prerequisite: Junior Standing or permission of instructor.</p><p><strong>BUSN-316 Project Management (2 Credits)</strong><br/>This course examines the traditional project management life cycle and related knowledge areas defining project parameters, matrix management challenges, effective project management tools and techniques, and the role of a project manager. Students are guided through the fundamental project management tools and behavioral skills necessary to successfully launch, lead, and realize benefits from projects in both profit and nonprofit organizations. Students explore project management with a practical, hands-on approach through team-centric practice and class exercises. For students pursuing a career in the field of Project Management, this course satisfies the educational requirements of the Project Management Institute (PMI) -a certification designed to reflect an individual\'s knowledge of project management processes and terminology.  Prerequisite: Junior Standing or permission of instructor.</p><p><strong>BUSN-320 Marketing for Non-Business Majors (4 Credits)</strong><br/>This course provides an overview of marketing strategies and professional practice issues for the various functions of promotion-related careers. It introduces concepts and terminology in business and promotion fields from the perspective of a creative professional. Not to be taken by Business or International Business majors. Prerequisite: Junior Standing or permission of instructor.</p><p><strong>BUSN-321 Marketing (4 Credits)</strong><br/>A principles of marketing course covering marketing strategic planning including target market selection, product planning, pricing strategy, distribution systems and communications strategy. These marketing activities are influenced by an organization\'s resources and external factors such as culture and competition. The course also gives an overview of marketing research methods and consumer behavior. Pre-requisite: BUSN-205, BUSN-211.</p><p><strong>BUSN-322 Marketing Strategy (4 Credits)</strong><br/>An overview of the critical aspects of marketing management; application of principles of marketing in analyzing marketing problems that recognize the influences of cultural, social, political and economic forces. Case analysis is used extensively. Pre-requisite: BUSN-321</p><p><strong>BUSN-323 Strategic Promotion (4 Credits)</strong><br/>The process and the practice of advertising in the business communication plan. This course correlates integrated marketing communications with the overall business planning function. Practice and theory are combined in the analysis of traditional mass communication, as well as sales promotion, interactive media, direct marketing and public relations. Pre-requisite: BUSN-320 or BUSN-321</p><p><strong>BUSN-324 Marketing Research Methods (4 Credits)</strong><br/>This class is to provide a comprehensive understanding of the marketing research process, including qualitative, quantitative research, survey design, sampling, A/B testing, experimental methods, and statistical analysis. Pre-requisite: BUSN-211, BUSN-321</p><p><strong>BUSN-325 Digital Marketing (4 Credits)</strong><br/>This course is designed to build a comprehensive understanding and application of digital marketing strategies across multiple channels that govern online presence and actionable online activities of organizations. Pre-requisite: BUSN-320 or BUSN-321</p><p><strong>BUSN-327 Consumer Behavior (4 Credits)</strong><br/>Introduction to a wide range of behavioral concepts, and the strategic implications of consumer behavior for marketers. Topics will include internal and external factors that influence consumer buying decisions and processes, buyer-seller relationships, positioning, branding and a consumer\'s information processing. Pre-requisite: BUSN-320 or BUSN-321</p><p><strong>BUSN-328 Retail Marketing (2 Credits)</strong><br/>This course is designed to provide a comprehensive application of marketing concepts as they relate to retail environments. Considering aspects of the retailing mix (Product, Promotion, Place, Price, Personnel, and Presentation) as they relate to traditional and e-commerce retailing formats, this course provides in-depth understanding of retail, services, and non-store retail marketing.  Prerequisite: Junior Standing or permission of instructor.</p><p><strong>BUSN-329 Marketing Analytics (2 Credits)</strong><br/>This course is designed to introduce the topics of marketing analytics, an area that encompasses a diverse set of customers\' online activities by enabling decision makers to analyze online traffic data and act on customer information. This course is designed to cultivate a strong conceptual and practical understanding of utilizing Google Analytics. Students will gain the competency to communicate, interact, and strategize marketing plans using Google Analytics.  Prerequisite: BUSN-211 and BUSN-320 or BUSN-321</p><p><strong>BUSN-331 Financial Management (4 Credits)</strong><br/>An introduction to the decision-making process and techniques used by finance managers. Topics include: financial statement analysis, time value of money and discounted cash flow analysis, bond and stock analysis, capital budgeting, capital structure, working capital management, dividends and payout policy, mergers and acquisitions, and an introduction to derivatives. Pre-requisite: BUSN-211, ACCT-201, ECON-200</p><p><strong>BUSN-333 Financial Markets and Institutions (4 Credits)</strong><br/>The role of major financial markets and institutions in the U.S. economy, with an emphasis on commercial bank management. Topics include financial intermediation, asset securitization and derivative markets. Pre-requisite: BUSN-211, ACCT-201, ECON-200</p><p><strong>BUSN-334 Security Analysis & Portfolio Mgmt (4 Credits)</strong><br/>This course is about the theories and practices of investments and portfolio management. We will cover four themes. The first is the basics of investing which includes the variety of securities available, the markets in which they are traded and the mechanics of trading. The second is common stock investing which includes valuation models, market efficiency and investing strategies. The third includes modern portfolio theory, portfolio management and investment performance evaluation. The fourth is derivatives which includes futures and a brief introduction to options. The trade-off between return and risk will be emphasized when we cover every theme. During the entire term, students will individually manage a hypothetical portfolio and join a competition. Pre-requisite: BUSN-205, BUSN-331</p><p><strong>BUSN-335 Options & Other Derivatives (4 Credits)</strong><br/>Derivatives, an important financial instrument in addition to stocks and bonds, are big business and growing rapidly. In this course, you will learn (i) How derivatives market work and the impact of derivatives on the economy and society; (ii) How they can be used: trading strategies (arbitrage, hedging and speculation) involving derivatives; (iii) What determines derivative prices (valuation models). Study of derivatives is particularly helpful for students who plan to take Series 7 license exam for stockbrokers and the CFP/CFA exams.  Pre-requisite: BUSN-331</p><p><strong>BUSN-337 Investment Ethics (2 Credits)</strong><br/>This course covers the CFA Code and Standards with principles, interactive exercises, CFA Standards of Professional Conduct video series and case studies. The objective is to reinforce ethical behavior in the global investment management industry.  Pre-requisite: BUSN-331</p><p><strong>BUSN-338 Alternative Investments (2 Credits)</strong><br/>BUSN 338 provides an overview of alternative investment assets beyond the two traditional instruments (stocks and bonds). We will discuss risks and rewards evaluation, strategies, and portfolio management. Topics include private equity; real estate; structured investment products/derivatives, hedge funds; and cryptocurrencies. This course is particularly helpful for students who plan to take the CFA or CAIA exams.  Prerequisite: BUSN-331</p><p><strong>BUSN-354 Problem Solving With Excel (2 Credits)</strong><br/>This course is an introduction to business problem solving using critical thinking skills to analyze data and solve real-life business problems. Students are introduced to problem solving and decision-making skills they will need to be successful in their college career, in the business environment and to support personal and professional lives. Problems that students will solve come from the areas of accounting, finance, marketing, management, and statistics.  Prerequisite: BUSN-211, MATH-130, PSYC-240 SOAN-227 or permission of instructor</p><p><strong>BUSN-363 International Marketing and Management (4 Credits)</strong><br/>Exploration of the opportunities and challenges in formulating global marketing strategy and managing multinational operations. Includes the impact of culture, competition, legal frameworks, and trade policies on international business operations. Pre-requisite: BUSN-301 BUSN-321</p><p><strong>BUSN-380 Topics in Business (1 Credits)</strong><br/>Seminar on special topics in business administration.</p><p><strong>BUSN-381 Personal Finance (1 Credits)</strong><br/>Seminars will cover business topics of special interest to instructor and students.</p><p><strong>BUSN-389 Special Topics Seminar (2 Credits)</strong><br/>Seminars will cover business topics of special interest to instructor and students.  For Spring 2025   Innovation and Technology Management  Description: One of the most complex and important activities firms engage in is the development of new products and services. Historically, most new products fail either in development before launch, or fail financially after launch. By the end of this course, you should have a solid understanding of the product development process and managing innovation, including the pitfalls of product development, as well as how the product development process and innovation management can be improved in firms. Students cannot take this course if they have already taken BUSN 310 Managing Innovation.</p><p><strong>BUSN-393 International Study Colloquium (4 Credits)</strong><br/>Cross-cultural Management is currently in the course approval process. It will count as an elective in the Management concentration.</p><p><strong>BUSN-399 Directed Study (1-2 Credits)</strong><br/>399, 499 Directed Study (1-2+)  Opportunity for students to study a particular subject in the curriculum under a faculty member\'s direction. Prerequisites: permission of department and instructor.</p><p><strong>BUSN-400 Independent Study (1-2 Credits)</strong><br/>Research on specific topics for seniors in Business Administration. Prerequisites: a grade-point average of 3.0 or higher in major field, completed business administration major, and department permission.</p><p><strong>BUSN-474 Business Simulation (4 Credits)</strong><br/>(SI) Capstone course completed in the senior year focused on a competitive virtual business simulation requiring student teams to make and rationalize strategic decisions based on the consideration of multiple perspectives including, but not limited to, ethics and social responsibility, strategy, accounting, finance, marketing, operations, and human resources. Pre-requisite:  BUSN-301, BUSN-321, BUSN-331, Senior Standing. Course fee $100 (no textbook)</p><p><strong>BUSN-475 International Business Strategy (4 Credits)</strong><br/>(SI) Capstone course completed in the senior year that requires integrating business functional areas through the analysis of business cases and related readings. Study of how business is conducted across borders and cultures by considering the social, political, economic, and competitive environments in which multinational corporations operate. Pre-requisite: BUSN-301, BUSN-321, BUSN-331, Senior Standing</p><p><strong>BUSN-476 Independent Research Seminar (2 Credits)</strong><br/>Capstone experience completed in the senior year. Literature review and research proposal in a selected area of business in preparation for 477. Can be taken concurrently with 477. Reflective assignments in addition to completion of research proposal required. Pre-requisite: BUSN-301, BUSN-321, BUSN-331, Senior Standing</p><p><strong>BUSN-477 Independent Research Seminar II (2 Credits)</strong><br/>(SI) Implementation of research proposal prepared in 476. Reflective assignments in addition to implementation of research proposal required. Can be taken concurrently with 476. Pre-requisite: BUSN-301, BUSN-321, BUSN-331, Senior Standing</p><p><strong>BUSN-479 Strategic Management (4 Credits)</strong><br/>(SI) Capstone course completed in the senior year that requires applying knowledge from diverse business disciplines in an examination of the organization. The goals are to develop a strategic perspective and to develop an understanding of how and why an organization relates to both its internal and external environments. Prerequisites: BUSN-301, BUSN-321, BUSN-331, Senior Standing.</p><p><strong>BUSN-499 Directed Study (1-2 Credits)</strong><br/>Opportunity for students to study a particular subject in the curriculum under a faculty member\'s direction. Prerequisites: permission of department and instructor.</p>');